Magnify HSO’s Social Presence: How You Can Help

The Hartford Symphony Orchestra thrives on community support and engagement, and you can play a crucial role in amplifying our reach through social media. As Aubrey Bergauer notes in her book Run it Like a Business, “Customers give us free marketing with each post online, and this positive organic or endorsement result in five times more sales.” Your participation can significantly impact our visibility and success.

Ways to Help by Level of Effort:

• React to Our Posts: A simple like or reaction to our posts can increase their visibility.
• Comment on Our Posts: Engaging in conversations and sharing your thoughts boosts interaction.
• Share Our Posts: Sharing HSO posts on your feed helps reach a broader audience.
• Create Your Own Posts and Reference @HartfordSymphonyOrchestra: Original content with mentions of HSO can attract more attention and followers.

Promote Events:

• Post about upcoming concerts, special events, and fundraisers.
• Use compelling visuals like photos and videos from past performances.
• Each event page on hartfordsymphony.org includes social sharing options for easy sharing on Facebook, LinkedIn, and X (formerly Twitter).

Highlight Personal Experiences:

• Personal Stories: Share your journey and experiences with the orchestra. Explain why you’re passionate about HSO and highlight memorable moments.
• Live Updates: Provide real-time updates or “live-tweet” during events to share your excitement and experiences.
• Tag and Mention: Tag @HartfordSymphonyOrchestra and mention musicians, conductors, and other notable individuals involved with the orchestra.

By actively engaging with HSO’s social media presence, you help us reach new audiences and strengthen our community. Your support and enthusiasm are invaluable to our mission and success. Share your story and be a part of the symphony!